Google Panda

September 27, 2011 Marketing
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Google Panda

Who would’ve thought 10 years ago that SEO will generate jobs, professional services which will build an industry and so on? 10 years is a long period – here’s another example: who would’ve thought in Jan 2011 that Google Panda will redefine SEO as we used to know it.

Doesn’t make sense to describe Panda as any other article would do but if we know something for sure that would be:

  • Not to use the CSS tricks we used to use in order to make a web site more relevant for Google – reordering blocks – major CSS changes will trigger Panda;
  • Every 3-4 weeks Google will reevaluate your web site and lift the Panda effect form it or extend it with another ~4 weeks. If you will be found guilty, the Panda effect will be felt on your domain;
  • Splitting a single domain into multiple subdomains will not make it disappear - I’ve read stories of getting away from the Panda effect but I strongly disservice a web master from doing that;
  • Even if it sounds strange I would strongly suggest any web developer to follow closely: http://www.google.com/support/webmasters/bin/answer.py?answer=35769;
  • Old major web sites lost traffic because some of the support links they had lost ranking thanks to Panda. Owners of large web sites – don’t get disappointed - web directories lost traffic, pseudo-farming-web-sites lost PR and so on – if your web site was supported by them – that’s why you’re running low on the charts;

At this stage until we’ll have clear definitions / statements which will describe Google Panda, even if some of our web sites were affected, I do suggest web masters to follow Google Guidelines even if that requires creating small automations which will check their pages for such details.

Our developers at Bogdan’s are working as we’re speaking at automations which will allow a website to validate or warn the owner if it’s the case. These validations apply exclusively on Google’s rules mentioned above.

Who’s promoting hard online?

September 3, 2011 Marketing
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Who’s promoting hard online?

Just a few days ago we’ve launched a brand new set of web directories available world-wide for web directory subscriptions.

We’re talking about 300+, reciprocal, quality back-links hosted on different IP addresses world wide. An expert would say this is an ideal situation. Indeed it is.

As expected most of the traffic came directly or redirected from partner web sites  and we expect ~500-600 unique visits/day at the end of the first 3 months.

The unexpected fact is that even if the web directories are being distributed in different hosting locations most of the visits come from India. The promotion itself took place within international web sites so there’s no reason we should believe it took place locally.

This proves what we probably thought about but we didn’t had any prove to sustain it – that Indians are indeed working hard on subscribing web sites in web directories.

Updated on 14 Nov. 2011

As we expected, we were right! Take a look at the figures below regarding our main source of traffic!

It seems that we may even go above our original estimation of ~600 unique visitors/day at the end of the 3rd month – which can only be a good thing.

Fell free to download yourself the list from http://web-directory.qroot.org/Total-Web-Directory-List.html and write us emails if you have other web directories just like these ones.

BlackBerry vs iPhone

August 27, 2011 Communication
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BlackBerry vs. iPhone

Both companies (RIM & Apple) seem to have their own independent business models – since iPhone came out the entire phone industry changed by replicating what Apple brings out on the market. In the same time many businesses are being managed on BlackBerry handsets – so where’s the trick?

Just a few years ago Nokia had it’s own E-series unbeatable selection of business-ready hardware, it was pretty difficult to pass that marketing awareness created by the giant brand but in the background BlackBerry was used within lots of companies starting one of the main popular models – the BB 5790 monochrome version.

Within this period at some point the iPhone was launched and within short time the HTCs started to focus on improving their very poor touchscreens and then just over night all the brands developed touchscreen-based headsets. What happen to the 8800 style? Where’s the flip-style?

BlackBerry did released a few touchscreen mobile versions, but just as we all know it is still focused on the little old keyboard – which I personally believe it became part if the RIM visual identity, kind of a patent.

Googling for advantages and disadvantages between the BlackBerry and the iPhone will not help you because the opinions are spitted almost equally.

I would say that from my poing of view both are useful and the best way to solve the dispute is by pushing everything which is business-related / mission-critical on the BB headset and to enjoy any other mobile-related feature on the iPhone – that’s what I do.

New Web site for Bogdan’s

January 5, 2011 Bogdan's
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The Bogdan’s project is preparing to have a facelift. We’re working on designing a lighter front-end, easy to access which can provide third parties with details about our work within only a few clicks.

We’re preparing ourselves to increase our production capacity within the next weeks by adding new in-house resources on the development sector and obviously by improving the current skills.